CNNColorscope is a multi award-winning series exploring our perception of color across cultures one shade at a time.
CNN commissioned BUCK to create this piece focusing on the color Purple.
The last color on the spectrum, a marriage of opposites, a mixture between the hottest color and the coldest.
My role was to lead the first half of the spot, including design and animation.
I decided it was a great opportunity to test out animation techniques I had on the back burner for a while.
I decided it was a great opportunity to test out animation techniques I had on the back burner for a while.
The result is a smooth blend of styles within the limits of a monotone color palette.
When life on Earth began, it was purple.
